Browsing by Subject Digital media

Showing results 1 to 3 of 3
Issue DateTypeTitleAuthor(s)
1-Jan-2017BookBusiness-to-business marketing communications: Value and efficiency considerations in recessionary timesKonstantoulaki, Kleopatra  Rizomyliotis, Ioannis  Kostopoulos, Ioannis 
28-Jun-2017Book ChapterThe Current Media Landscape in Business-to-Business MarketsKonstantoulaki, Kleopatra  Rizomyliotis, Ioannis  Kostopoulos, Ioannis 
1-Dec-2014ArticleHow public relations agencies in Greece respond to digital trendsYannas, Prodromos  Triantafillidou, Amalia