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Browsing by Subject
Online consumer behaviour
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Issue Date
Type
Title
Author(s)
18-Jun-2019
Article
Adoption of mobile banking services: a comparative analysis of four competing theoretical models
Giovanis, Apostolos
Assimakopoulos, Costas
Athanasopoulou, Pinelopi
Sarmaniotis, Christos
20-Aug-2019
Article
Adoption of mobile self-service retail banking technologies: The role of technology, social, channel and personal factors
Giovanis, Apostolos
Assimakopoulos, Costas
Sarmaniotis, Christos
1-Dec-2021
Article
Online viral videos: a study on consumers’ perceptions and influence
Samanta, Irene
Papageorgiou, Konstantinos
