Journal Proceedings of the International Association of Research in Economic Psychology

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Proceedings of the International Association of Research in Economic Psychology

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Issue DateTypeTitleAuthor(s)
11-Jan-2012Conference PaperThe influence of colours on attitude and behavioural intentions in promotional activitiesKonstantoulaki, Kleopatra  Rizomyliotis, Ioannis  Kostopoulos, Ioannis  Andrianatou, V.M.