Journal Strategic Marketing in Fragile Economic Conditions

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Journal Description

Name
Strategic Marketing in Fragile Economic Conditions

Journals Publications
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Issue DateTypeTitleAuthor(s)
130-Jun-2014Book ChapterCustomers' satisfaction and loyalty in the economic recession: the case of a Greek bankSamanta, Irene 
230-Jun-2014Book ChapterThe effect of E-business in B2B relationshipsSamanta, Irene  Pitticas, Nondas