DC FieldValueLanguage
dc.contributor.authorKonstantoulaki, Kleopatra-
dc.contributor.authorKostopoulos, Ioannis-
dc.contributor.authorRizomyliotis, Ioannis-
dc.date.accessioned2024-02-26T14:48:42Z-
dc.date.available2024-02-26T14:48:42Z-
dc.date.issued2012-
dc.identifiergoogle_scholar-yyQZj_QAAAAJ:Zph67rFs4hoC-
dc.identifier.issnISSN 1741-6264-
dc.identifier.otheryyQZj_QAAAAJ:Zph67rFs4hoC-
dc.identifier.urihttps://uniwacris.uniwa.gr/handle/3000/1185-
dc.description.abstractThe present study explores the factors that determine doctors’ perceptions of the usefulness of online professional services and the latter’s influence on their purchase intention. The study’s conceptualization is based on the Technology Acceptance Model and the incorporation of professionals’ individual differences as well as the nature of the online service. On this basis, a theoretical framework is developed and empirically tested using data collected from 100 physicians through personal interviewing. During the interviews each of the physicians was asked to provide information on the study’s variables for two different types of innovative online services (commercial or educational). The results indicate that perceived usefulness is positively related to four major variables: perceived ease of use, social influences, individual differences (as described by the physician’s level of education, work status and self-efficacy) and the nature of the service. Finally, in agreement with former studies, the relationship between perceived usefulness and physicians’ purchase intention was also found positive and significant. Based on the study’s results, important implications for managers and suggestions for further academic research are presented.en_US
dc.language.isoenen_US
dc.publisherAccess Press UK in association with GSE Researchen_US
dc.relation.ispartofInternational Journal of Management Casesen_US
dc.sourceInternational Journal of Management Cases 14 (4), 73-81, 2012-
dc.titleAntecedents of online professional services' perceived usefulness: An empirical researchen_US
dc.typeArticleen_US
dc.relation.deptDepartment of Early Childhood Education and Careen_US
dc.relation.facultySchool of Administrative, Economics and Social Sciencesen_US
dc.relation.volume14 (Sp Iss)en_US
dc.relation.issue4en_US
dc.identifier.spage73en_US
dc.identifier.epage81en_US
dc.linkhttps://westminsterresearch.westminster.ac.uk/item/8z808/antecedents-of-online-services-perceived-usefulness-an-empirical-researchen_US
dc.collaborationUniversity of West Attica (UNIWA)en_US
dc.subject.fieldSocial Sciencesen_US
dc.journalsSubscriptionen_US
dc.countryGreeceen_US
item.fulltextNo Fulltext-
item.grantfulltextnone-
item.openairetypeArticle-
item.languageiso639-1en-
item.cerifentitytypePublications-
item.openairecristypehttp://purl.org/coar/resource_type/c_18cf-
crisitem.author.deptDepartment of Early Childhood Education and Care-
crisitem.author.deptDepartment of Business Administration-
crisitem.author.facultySchool of Administrative, Economics and Social Sciences-
crisitem.author.facultySchool of Administrative, Economics and Social Sciences-
crisitem.author.orcid0000-0002-0481-3637-
crisitem.author.orcid0000-0002-3516-0050-
crisitem.author.parentorgSchool of Administrative, Economics and Social Sciences-
crisitem.author.parentorgSchool of Administrative, Economics and Social Sciences-
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