DC FieldValueLanguage
dc.contributor.authorGiovanis, Apostolos-
dc.contributor.authorAssimakopoulos, Costas-
dc.contributor.authorSarmaniotis, Christos-
dc.date.accessioned2024-06-11T10:23:29Z-
dc.date.available2024-06-11T10:23:29Z-
dc.date.issued2019-08-20-
dc.identifierscopus-85055693176-
dc.identifier.issn0959-0552-
dc.identifier.other85055693176-
dc.identifier.urihttps://uniwacris.uniwa.gr/handle/3000/2513-
dc.description.abstractPurpose: The purpose of this paper is to identify the factors influencing the adoption of mobile self-service retail banking technologies, and the degree of influence of each factors leading their usage. Having mobile banking (MB) as the reference service and drawing on previous studies in the field, an extended Unified Theory of Acceptance and Use of Technology (UTAUT) model is proposed and empirically validated to investigate the impact of technology, social, channel and personal factors on potential customers’ usage intentions. Design/methodology/approach: On evidence drawn, through a dedicated research instrument, from 513 non-users in Greece, the effects of the extended UTAUT’s drivers on MB adoption intentions are assessed using partial least squares path methodology. Findings: The results indicated that technology-related factors, expressing innovation expected performance, and social influence are the leading determinants of MB adoption intentions, followed by the two channel-related factors, expressing perceived risk and trust toward MB usage, and potential users’ inherent innovativeness. Furthermore, the consideration of service experience as a moderating variable has shown that there is a significant difference in the effects of social influence and perceived trust on adoption intention between potential users with high and limited service experience. Research limitations/implications: The sample is country specific and this may affect generalizability of findings. Also, the cross-sectional design adopted does not reflect the temporal changes. Practical implications: From a practical point of view, the findings suggest that banks should consider, except of the technology-related factors of MB, the way that potential users perceive the channel-related factors as well as the individual differences in order to improve the MB acceptance level. Originality/value: Although there are a few studies that use UTAUT to predict MB adoption, the proposed model is the first that combines four groups of MB adoption driving factors into a causal model in order to explain MB adoption intentions in a country which is facing severe financial crisis for the last eight years, Greece.en_US
dc.language.isoenen_US
dc.relation.ispartofInternational Journal of Retail and Distribution Managementen_US
dc.subjectOnline consumer behaviouren_US
dc.subjectPersonal traitsen_US
dc.subjectRisken_US
dc.subjectSelf-service retail banking technologiesen_US
dc.subjectTrusten_US
dc.subjectUTAUTen_US
dc.titleAdoption of mobile self-service retail banking technologies: The role of technology, social, channel and personal factorsen_US
dc.typeArticleen_US
dc.identifier.doi10.1108/IJRDM-05-2018-0089en_US
dc.identifier.scopus2-s2.0-85055693176-
dcterms.accessRights0en_US
dc.relation.deptDepartment of Business Administrationen_US
dc.relation.facultySchool of Administrative, Economics and Social Sciencesen_US
dc.relation.volume47en_US
dc.relation.issue9en_US
dc.identifier.spage894en_US
dc.identifier.epage914en_US
dc.collaborationUniversity of West Attica (UNIWA)en_US
dc.subject.fieldSocial Sciencesen_US
dc.journalsOpen Accessen_US
dc.publicationPeer Revieweden_US
dc.countryGreeceen_US
local.metadatastatusverifieden_US
item.fulltextNo Fulltext-
item.grantfulltextnone-
item.openairetypeArticle-
item.languageiso639-1en-
item.cerifentitytypePublications-
item.openairecristypehttp://purl.org/coar/resource_type/c_18cf-
crisitem.author.deptDepartment of Business Administration-
crisitem.author.facultySchool of Administrative, Economics and Social Sciences-
crisitem.author.orcid0000-0003-1028-146X-
crisitem.author.parentorgSchool of Administrative, Economics and Social Sciences-
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