DC FieldValueLanguage
dc.contributor.authorGiovanis, Apostolos-
dc.date.accessioned2024-06-12T10:57:59Z-
dc.date.available2024-06-12T10:57:59Z-
dc.date.issued2011-01-01-
dc.identifierscopus-85066683930-
dc.identifier.issn17418798-
dc.identifier.issn1741878X-
dc.identifier.other85066683930-
dc.identifier.urihttps://uniwacris.uniwa.gr/handle/3000/2528-
dc.description.abstractThis study develops and validates a model to predict internet users' intentions to buy online, based on an extended technology acceptance model (TAM). We proposed that in addition to technology's ease-of-use and usefulness, compatibility with technology, and perceived risk are considered as determinants of customers' attitude and intentions toward on-line shopping. The data was collected from 931 internet users. Results show that: 1 customers' attitude is determined by compatibility with technology and perception of its usefulness and easiness, and negatively determined by technology's risk perception 2 customer's perception of usefulness is mainly predicted by compatibility with technology, followed by perceived risk and easiness of technology 3 customers' intention to buy online is positively determined by attitude towards online shopping and beliefs of its usefulness and negatively determined by perceived risk of technology. Finally, several implications of the findings are discussed and directions for further research are provided.en_US
dc.language.isoenen_US
dc.relation.ispartofInternational Journal of Technology Marketingen_US
dc.subjectE-commerce in Greeceen_US
dc.subjectIDTen_US
dc.subjectInnovation diffusion theoryen_US
dc.subjectOnline shoppingen_US
dc.subjectPerceived risken_US
dc.subjectPRen_US
dc.subjectTAMen_US
dc.subjectTechnology acceptance modelen_US
dc.subjectTechnology managementen_US
dc.titleFactors affecting Greek internet users' intentions to adopt online shopping: The perspective of an extended technology acceptance modelen_US
dc.typeArticleen_US
dc.identifier.doi10.1504/IJTMKT.2011.045909en_US
dc.identifier.scopus2-s2.0-85066683930-
dcterms.accessRights0en_US
dc.relation.deptDepartment of Business Administrationen_US
dc.relation.facultySchool of Administrative, Economics and Social Sciencesen_US
dc.relation.volume6en_US
dc.relation.issue4en_US
dc.identifier.spage290en_US
dc.identifier.epage304en_US
dc.collaborationUniversity of West Attica (UNIWA)en_US
dc.journalsSubscriptionen_US
dc.publicationPeer Revieweden_US
dc.countryGreeceen_US
local.metadatastatusverifieden_US
item.cerifentitytypePublications-
item.languageiso639-1en-
item.openairetypeArticle-
item.openairecristypehttp://purl.org/coar/resource_type/c_18cf-
item.fulltextNo Fulltext-
item.grantfulltextnone-
crisitem.author.deptDepartment of Business Administration-
crisitem.author.facultySchool of Administrative, Economics and Social Sciences-
crisitem.author.orcid0000-0003-1028-146X-
crisitem.author.parentorgSchool of Administrative, Economics and Social Sciences-
Appears in Collections:Articles / Άρθρα
CORE Recommender
Show simple item record

SCOPUSTM   
Citations

3
checked on Nov 1, 2024

Page view(s)

15
checked on Nov 5, 2024

Google ScholarTM

Check

Altmetric

Altmetric


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.