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Andrianatou, V.M.
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Issue Date
Type
Title
Author(s)
1-Jan-2012
Conference Paper
The impact of promotion background colour on attitude and behavior
Konstantoulaki, Kleopatra
Rizomyliotis, Ioannis
Kostopoulos, Ioannis
Andrianatou, V.M.
1-Jan-2012
Conference Paper
The influence of colours on attitude and behavioural intentions in promotional activities
Konstantoulaki, Kleopatra
Rizomyliotis, Ioannis
Kostopoulos, Ioannis
Andrianatou, V.M.
1-Jan-2011
Conference Paper
The influence of involvement on the size and the variety of the consideration set in different decision types
Konstantoulaki, Kleopatra
Andrianatou, V.M.
Rizomyliotis, Ioannis
Kostopoulos, Ioannis
