The influence of involvement on the size and the variety of the consideration set in different decision types
Authors: Konstantoulaki, Kleopatra 
Andrianatou, V.M. 
Rizomyliotis, Ioannis 
Kostopoulos, Ioannis 
Issue Date: 1-Jan-2011
Conference: 40th Annual Conference of the European Marketing Academy (EMAC) "The Day After - Inspiration, Innovation, Implementation", 24-27 May 2011, Ljubljana, Slovenia 
URI: https://uniwacris.uniwa.gr/handle/3000/1213
Type: Conference Paper
Department: Department of Early Childhood Education and Care 
School: School of Administrative, Economics and Social Sciences 
Affiliation: University of West Attica (UNIWA) 
Appears in Collections:Conference Papers or Poster or Presentation / Δημοσιεύσεις σε Συνέδρια

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