Journal Proceedings of 16th International Conference on Corporate Marketing Communications (CCMC))

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Proceedings of 16th International Conference on Corporate Marketing Communications (CCMC))

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Issue DateTypeTitleAuthor(s)
11-Jan-2011Conference PaperOnline political marketing in 2010 Greek local elections: The shift from web to web 2.0 campaignsYannas, Prodromos  Kleftodimos, Alexandros  Lappas, Georgios