Authors: | Sakas, Damianos Nasiopoulos, Dimitrios Kavoura, Androniki |
Publisher: | Elsevier |
Issue Date: | 1-Jan-2015 |
Conference: | International Conference on Applied Economics (ICOAE) 2015, 2-4 July 2015, Kazan, Russia |
Journal: | Procedia Economics and Finance |
Volume: | 24 |
Keywords: | Competitive advantage, Facebook, Customer engagement |
ISSN: | 2212-5671 |
URL: | https://www.sciencedirect.com/science/article/pii/S2212567115006425 |
URI: | https://uniwacris.uniwa.gr/handle/3000/2969 |
Type: | Conference Paper |
Department: | Department of Business Administration |
School: | School of Administrative, Economics and Social Sciences |
Affiliation: | University of West Attica (UNIWA) |
Appears in Collections: | Articles / Άρθρα |
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