Browsing by Subject PLS-PM

Showing results 1 to 2 of 2
Issue DateTypeTitleAuthor(s)
11-Sep-2015ArticleMarketing strategy decisions for brand extension successGiovanis, Apostolos  Athanasopoulou, Pinelopi  Avlonitis, George 
1-Jan-2013ArticleOn the relationships between logistics service deliverables, customer satisfaction and loyalty in industrial supply chainsGiovanis, Apostolos  Tsoukatos, Evangelos