New Technology And International Marketing Of Services: Providing Evaluated Tourism Websites Information Through The Internet Using The Electre II Method
Authors: Zondiros, Dimitris 
Tomaras, Petros 
Novas, Dimitrios 
Issue Date: 1-Jan-2010
Book: Marketing And Management Sciences: Proceedings of the International Conference on ICMMS 2008 
Abstract: 
The changing business environment offers opportunities for new services to be marketed globally. A new service is the provision (through the Internet) of information to travelers in the form of pre-evaluated and compared tourism websites so as to save time and have valid input for their decision-making. This can be achieved by the proposed and described ELECTRE II method.
ISBN: 978-1-908978-12-7
DOI: 10.1142/9781848165106_0098
URI: https://uniwacris.uniwa.gr/handle/3000/1976
Type: Conference Paper
Department: Department of Business Administration 
School: School of Administrative, Economics and Social Sciences 
Affiliation: University of West Attica (UNIWA) 
Appears in Collections:Book Chapter / Κεφάλαιο Βιβλίου

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