Authors: | Papakyriakopoulos, Dimitrios Poulimenakou, Aggeliki Doukidis, Georgios |
Issue Date: | 1-Jun-2001 |
Conference: | 14th Bled eConference: e-Everything: e-Commerce, e-Government, e-Household, e-Democracy, 25-26 June 2001, Bled, Slovenia |
Abstract: | The adoption of e-business innovation requires a framework guiding sustainable business development. The required elements and construction of a business model, particularly in the area of e-business is still an insufficiently addressed topic. In this paper, we draw on theoretical constructs relevant to the transformation introduced to value creation by the adoption of e-business practices to propose an analytical framework and a development method for constructing e-business models. The proposed method is then applied to the transformation of the advertisement thought television industry by extending interactive TV advertisement services. |
URL: | https://domino.fov.um.si/proceedings.nsf/0/5ba2fc04f2174ec8c1256e9f0030b818/$FILE/28_Papakiri.pdf |
URI: | https://uniwacris.uniwa.gr/handle/3000/2182 |
Type: | Conference Paper |
Department: | Department of Business Administration |
School: | School of Administrative, Economics and Social Sciences |
Affiliation: | University of West Attica (UNIWA) |
Appears in Collections: | Conference Papers or Poster or Presentation / Δημοσιεύσεις σε Συνέδρια |
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