The effects of perceived value, brand satisfaction and brand trust on brand loyalty of high-tech products: evidence from the young adults’ behavior
Authors: Giovanis, Apostolos 
Issue Date: 1-May-2013
Conference: 3rd International Conference on Quantitative and Qualitative Methodologies in the Economic and Administrative Sciences (QMEAS 2013), 23-24 May 2013, Athens, Greece 
Book: Proceedings of the 3rd International Conference on Quantitative and Qualitative Methodologies in the Economic and Administrative Sciences (QMEAS 2013) 
ISBN: 978-960-98739-4-9
ISSN: 1791-8499
URI: https://uniwacris.uniwa.gr/handle/3000/2530
Type: Conference Paper
Department: Department of Business Administration 
School: School of Administrative, Economics and Social Sciences 
Affiliation: University of West Attica (UNIWA) 
Appears in Collections:Book Chapter / Κεφάλαιο Βιβλίου

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