Users' behaviour patterns in academic libraries' OPACs: A multivariate statistical analysis
Authors: Malliari, Aphrodite 
Kyriaki - Manessi, Daphne 
Publisher: Emerald insight
Issue Date: 3-Apr-2007
Journal: New Library World 
Volume: 108
Issue: 3/4
Keywords: Europe, Higher education, Information science, International business, Librarians, North America
Abstract: 
Purpose This paper aims to present real time user searches in a Greek academic library OPAC (University of Macedonia Library) in relation to user profile. Design-methodology-approach Using as a test bed a Greek academic library and its OPAC's transaction logs along with a system implanted questionnaire, data were gathered, processed and analyzed using multivariate statistical analysis techniques. Findings In making a synthesis of the analyzed data, a series of questions related to everyday library work were answered, giving libraries a tool to apply the gained knowledge in order to make decisions regarding their OPAC, their user education programs and their reference services. Research limitations-implications The present paper focuses on the analysis of those variables that were considered to be the most representative for constructing a user profile. Originality-value This paper builds upon the techniques of data collection and presents a new tool for analyzing them statistically. Data derived from libraries were processed and analyzed statistically using the classical descriptive statistics. The suggested multivariate statistical method is designed to become a tool for analyzing qualitative data and to be used in a variety of library applications. It is also particularly helpful in analyzing cross-tabular data in the form of numerical frequencies and allows all associations amongst pairs of variables to be analyzed as well as each association between a variable and itself. © 2007, Emerald Group Publishing Limited
ISSN: 03074803
DOI: 10.1108/03074800710735311
URI: https://uniwacris.uniwa.gr/handle/3000/635
Type: Article
Department: Department of Archival, Library and Information Studies 
School: School of Administrative, Economics and Social Sciences 
Affiliation: University of West Attica (UNIWA) 
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