The purpose of this study is to provide a detailed overview of the role and participation of embedded librarians in the academic e-classroom. More specifically, this paper reflects the perceptions of Greek academic librarians regarding the use of learning management systems (LMSs). Furthermore, it seeks to highlight the most popular software, to list the services provided through LMSs and to determine the level of librarians’ engagement with LMSs. Finally, it investigates the challenges and benefits of their use. Design/methodology/approach: Survey research was used as the methodological design. An adequate questionnaire was created for the collection of quantitative data to study the activities and experiences of academic embedded librarians. Findings: According to the study findings, a considerable percentage of academic librarians use the potential of LMSs, indicating that embedded librarianship is the future for Greek academic libraries. However, it seems that LMSs are not fully exploited even during the pandemic when the libraries remained closed. Research limitations/implications: This study was exploratory in nature and thus its scope was limited. It was limited to embedded librarianship in academic libraries. Practical implications: Embedded librarianship comes with many challenges for its practitioners; yet, it also has the potential to connect libraries and librarians directly to the overall institutional aims and enhance their positions in the academy. Originality/value: The role and participation of embedded librarians in Greek academic institutions is a research area that has not been fully investigated. Therefore, this paper can give insights into this critical issue, especially during a pandemic.