| Authors: | Konstantoulaki, Kleopatra |
| Issue Date: | 1-Jan-2006 |
| Conference: | 35th European Marketing Academy Doctoral Colloquium (EMAC) "Sustainable Marketing Leadership: A synthesis of polymorphous axioms, strategies and tactics", 23-26 May 2006, Athens, Greece |
| Is Part of: | Proceedings of the 35th European Marketing Academy Doctoral Colloquium (EMAC) "Sustainable Marketing Leadership: A synthesis of polymorphous axioms, strategies and tactics" |
| URL: | https://westminsterresearch.westminster.ac.uk/item/9262v/the-role-of-involvement-and-perceived-differentiation-in-consideration-set-formation-and-descriptive-properties-in-memory-based-and-stimuli-based-consumer-decision-making |
| URI: | https://uniwacris.uniwa.gr/handle/3000/1263 |
| Type: | Conference Paper |
| Department: | Department of Early Childhood Education and Care |
| School: | School of Administrative, Economics and Social Sciences |
| Affiliation: | University of West Attica (UNIWA) |
| Appears in Collections: | Conference Papers or Poster or Presentation / Δημοσιεύσεις σε Συνέδρια |
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