| Issue Date | Type | Title | Author(s) |
| 1-Jan-2017 | Book Chapter | Achieving Advertising Effectiveness Through Innovation | Konstantoulaki, Kleopatra Rizomyliotis, Ioannis Kostopoulos, Ioannis |
| 1-Jan-2014 | Conference Paper | Antecedents of Customer Loyalty in Emerging Economies: An Empirical Study in the Nigerian Mobile Telecommunications Sector | Konstantoulaki, Kleopatra Rizomyliotis, Ioannis Ukpabi, Dandison Kostopoulos, Ioannis Lopez, Carmen |
| 1-Jan-2018 | Article | Antecedents of customer loyalty in the mobile telecommunication market. A cross-cultural investigation | Konstantoulaki, Kleopatra Rizomyliotis, Ioannis Kaminakis, Kostas Giovanis, Apostolos Papastathopoulos, Avraam |
| 1-Jan-2012 | Article | Antecedents of online professional services' perceived usefulness: An empirical research | Konstantoulaki, Kleopatra Kostopoulos, Ioannis Rizomyliotis, Ioannis |
| 1-Jan-2020 | Article | Applying FCM to predict the behaviour of loyal customers in the mobile telecommunications industry | Konstantoulaki, Kleopatra Poulis, Athanasios Rizomyliotis, Ioannis Kostopoulos, Ioannis Giovanis, Apostolos |
| 28-Jun-2017 | Book Chapter | Business-to-Business Marketing Communication During Recession | Konstantoulaki, Kleopatra Rizomyliotis, Ioannis Kostopoulos, Ioannis |
| 1-Jan-2017 | Book | Business-to-business marketing communications: Value and efficiency considerations in recessionary times | Konstantoulaki, Kleopatra Rizomyliotis, Ioannis Kostopoulos, Ioannis |
| 28-Jun-2017 | Book Chapter | Business-to-Business Print Ad Effectiveness: Some Empirical Evidence | Konstantoulaki, Kleopatra Rizomyliotis, Ioannis Kostopoulos, Ioannis |
| 10-Oct-2023 | Article | BYOB of wine, but which one? Unveiling new boundary conditions and moderating effects for restaurant patrons' consideration set formation | Konstantoulaki, Kleopatra Magrizos, Solon Rizomyliotis, Ioannis Kostopoulos, Ioannis Tran, Thi Bich Hang |
| 1-Sep-2021 | Article | Choosing among Alternative Brands: Revisiting the Way Involvement Drives Consumer Selectivity | Konstantoulaki, Kleopatra Rizomyliotis, Ioannis Kokkinaki, F. |
| 1-Jan-2020 | Article | Consumer attitudes and behavioural intentions towards corporate social responsibility: Evidence from the airline industry | Konstantoulaki, Kleopatra Yigitbas, Ahmet Giovanis, Apostolos Rizomyliotis, Ioannis |
| 1-Jan-2017 | Conference Paper | Corporate Social Responsibility Across Cultures: Do All Fans Care The Same? | Konstantoulaki, Kleopatra Magrizos, Solon Kostopoulos, Ioannis Rizomyliotis, Ioannis Anagnostopoulos, Christos |
| 28-Jun-2017 | Book Chapter | The Current Media Landscape in Business-to-Business Markets | Konstantoulaki, Kleopatra Rizomyliotis, Ioannis Kostopoulos, Ioannis |
| 25-Apr-2015 | Article | Determinants of physicians' purchase intention for innovative services: Integrating professional characteristics with technology acceptance model and theory of planned behaviour | Konstantoulaki, Kleopatra Rizomyliotis, Ioannis Kostopoulos, Ioannis |
| 1-Jan-2017 | Book | Digital Branding Fever | Konstantoulaki, Kleopatra Poulis, Athanasios Rizomyliotis, Ioannis |
| 15-Mar-2019 | Article | Do firms still need to be social? Firm generated content in social media | Konstantoulaki, Kleopatra Poulis, Athanasios Rizomyliotis, Ioannis |
| 13-Jan-2023 | Article | Education in the pandemic economy: attitudes towards distance learning as a drive of university students’ decision making | Konstantoulaki, Kleopatra Toumpalidou, Soultana Anna |
| 1-Jan-2009 | Conference Poster | The effect of involvement on the relative size of the consideration set | Konstantoulaki, Kleopatra Kokkinaki, F. |
| 1-Jan-2013 | Conference Paper | The effect of involvement on the stability of the consideration set across time | Konstantoulaki, Kleopatra Kokkinaki, F. |
| 1-Jan-2016 | Conference Paper | The effect of mental intangibility on the size of the consideration set: the moderating role of knowledge | Konstantoulaki, Kleopatra Rizomyliotis, Ioannis Kostopoulos, Ioannis Poulis, Athanasios Wood, Matthew |